#Shinkansen

August 26, 1958: The Birth of “Asahi Gold” and the Revolution of Japanese Beer Culture

Discover how the release of Asahi Gold on August 26, 1958, Japan's first canned beer, revolutionized Japanese outdoor culture like Hanami and Shinkansen travel. Read the fascinating 9-year history!

“What’s Today’s Special Day?” Series

July 16 is Ekiben Day: The Ultimate Food Culture of Japanese Train Travel

Discover the fascinating history and cultural significance of Ekiben (Japanese railway bento) on July 16, Ekiben Memorial Day. Learn how this unique food culture enhances train travel in Japan.

“What’s Today’s Special Day?” Series

October 14th: Railway Day – The Story of the Iron Road that Supported Japan’s Modernization | What’s Today’s Special Day Series

October 14th is 'Railway Day' (Tetsudo no Hi), commemorating the opening of Japan's first railway. This article delves into the history of Japan's modernization, world-class punctuality, the spirit of Omotenashi, and technological innovation, revealing the deeper cultural significance of railways for an international audience.

“What’s Today’s Special Day?” Series

【Japan’s National Holiday】”Sports Day” and the 1964 Tokyo Olympics: A Beacon of Hope for Global Reentry

Discover the history and cultural significance of Japan's "Sports Day," a national holiday commemorating the 1964 Tokyo Olympics. Learn how the Games symbolized Japan's revival, showcased its technology, and fostered the spirit of Konjō and Omotenashi.

“What’s Today’s Special Day?” Series

🚉September 24: Midori no Madoguchi Day – A Journey Through Japan’s Railway Culture

Explore the meaning behind Midori no Madoguchi Day, celebrated on September 24 in Japan. Learn how this railway milestone shaped travel culture, supports international visitors, and reflects Japan’s commitment to hospitality and precision.

“What’s Today’s Special Day?” Series