#Mottainai

🇯🇵 The Hidden Treasure of Japanese Folktales: ‘Kashiki Chōja’ and the Power of Ingenuity

Discover the tale of Kashiki Chōja, a poor man who built a fortune from rice husks. We explore the Japanese philosophy of 'Mottainai,' ingenuity, and diligence rooted in this folktale, offering lessons for modern life and business to a global audience.

2025.11.01

Japanese Folktale Series

Oct 19th: The History and Culture of “Bargain Day” in Japan – Japan’s Passion for Deals

Discover the hidden history of October 19th, Japan's "Bargain Day." Learn how a 19th-century sale transformed Japanese commerce, reflects the "Mottainai" spirit, and fuels the nation's unique queuing and festive shopping culture. A deep dive for overseas readers.

2025.10.19

“What’s Today’s Special Day?” Series

October 15th is Doll’s Day: The Culture of Respect and Souls in Japanese Dolls – Ningyo no Hi

Discover the meaning of Japan's Doll's Day (October 15th) and the profound ritual of Ningyo Kuyo (Doll Memorial Service). Learn about the Japanese concept of "soul in objects," Animism, and the spirit of Mottainai that defines this unique tradition.

2025.10.15

“What’s Today’s Special Day?” Series